focus-social-headers_Facebook

Use Code FOCUS2024 for FREE General Admission!

Complete Agenda!

Click each date below to view schedule for the day.

9 – 9:50am:
Pavan Agarwal, CEO, Sun West Mortgage Company, Inc.

The Power of AI: Tech-Driven Equality

Pavan Agarwal – also CEO of Celligence International LLC – is a visionary leader in the AI industry. He pioneered technology-driven equality in financial services, exemplified by Sun West's success in cutting Black decline rates in half (an astonishing Approval Multiplier of 2) to equal the national average White decline rate. Angel AI achieved an approval multiplier of 1.7 across the entire population.

Pavan's creation of Angel AI & Celligence revolutionizes artificial intelligence with an industry first: an AI that is 100 percent trusted to make high speed, multi-million dollar decisions with empathy. An engineering background has led to numerous patents and mastery of advanced tech like AI & blockchain. His philanthropic work, leisure pursuits & media recognition underscore his exceptional achievements.


10 – 10:50am:

Chelsea Gardner, President, C Gardner Marketing

Mastering Social Media: The 'Big Three' Strategies for Thriving in Today's Mortgage Market

Join Chelsea Gardner (President of C Gardner Marketing) for simple and effective strategies that you can apply immediately to enhance your online presence and connect with your ideal clients.

Here's what we'll cover:

  • Optimizing Your Social Media Accounts: Learn the secrets to making your social media profiles more searchable and visible, while reducing confusion for your visitors. We'll discuss strategies to ensure that anyone landing on your pages will instantly understand who you are, what you do, and how you can help them in their mortgage journey.
  • Creating Targeted Content for Your Ideal Client: Discover how to craft compelling content that speaks directly to your ideal client - whether that be first-time home buyers, realtors or referral partners - establishing you as an authority in the mortgage niche. We'll explore ways to produce content that not only attracts the right audience but also builds trust and credibility.
  • Enhancing Relatability and Engagement Online: Learn how to be more relatable in your online interactions, which is crucial for higher engagement. We'll look at techniques to make your social media presence more approachable and engaging, encouraging more interactions from potential clients and referral partners.

By the end of this session, you'll have a clear roadmap to leverage social media effectively, positioning yourself as a go-to expert in the mortgage market, and connecting with clients in a meaningful way.


11 – 11:50am:
Jason Jeffries, Senior Manager, Freddie Mac

More Than Just a % 

Jason Jeffries leads a session uncovering why many existing homeowners overlooked the last refinance cycle. 

Learn how to identify & provide valuable insight to support this population, to support your long-term strategies & overall business performance.   


1:30 – 2:20pm:
Neel Dhingra, CEO, Forward Academy

Using Ai + Video Content to Increase Production in 2024 

Learn the 5-step process for creating content that actually gets results. This is not just another 'social media' or 'video' talk.

Neel Dhingra teaches you how to start creating engaging video content & turn it into actual business. He's a content marketing expert who exploded his mortgage business by creating content that gets results on social media. He's helped more than 1,000 RE & mortgage professionals learn how to do the same. And he hosts the annual Forward Event in Las Vegas, where agents from all over the country learn the latest trends in marketing.  

This is the exact blueprint Neel & many of his students have used. In today's market, we need to stand out to reach more consumers & referral partners. This is the strategy to do it. 


2:30 – 3:20pm:
Alex Machuca, Founder of Lead Hackers

Discover How to Get Leads at Wholesale Cost


3:30 – 4:20pm:
Irene Duford, Founder/Owner, Loan Team Trainer & Success Coach, Loan Team Training

Unlock the Success Code: Mastering your Mindset in 2024

Are you ready to supercharge your success in 2024? This transformative presentation will empower you to unlock your true potential & achieve your dreams. 

Discover the incredible influence of self-talk on your mindset & your ability to conquer challenges. This motivational speech will equip you with the tools & techniques you need to cultivate a winning mindset that paves the way for your success. 

  • Learn the art of positive self-talk 
  • Overcome self-limiting beliefs by silencing your inner critic & replacing doubts with confidence. 
  • Master the skill of setting & reaching your objectives with clarity & determination. 
  • Embrace the power of resilience & persistence in the face of setbacks. 
  • Realize your potential with the daily habits to maintain a thriving growth mindset. 
  • Explore the impact of visualization & affirmations on your daily routines. 
  • Cultivate a support network: Learn the importance of building relationships.

Don't miss this opportunity to revolutionize your approach to success. Embark on a journey to master your mindset, overcome challenges, and achieve greatness in 2024 and beyond. 


4:30 – 5:20pm:
Mark Boleky, Vice President of Business Development, Plaza Home Mortgage, and Mike Kortas, Nexa Mortgage

Preparing for 2024 & Taking Your Business to the Next Level

From zeroing in on Zillow listings to find FHA 100% loan opportunities to reaching out to financial planners to see if reverse mortgages can help their clients, you’ll hear about what’s new & what’s coming in the new year in government lending as well as specialty products.


6 – 7pm:
NAMBPAC Happy Hour & Cornhole Tournament


7 – 9pm:
Party With the NAMB House Band
 


9 – 10:20am:
Barry Habib, CEO, Highway.ai

Friday Keynote Speaker, sponsored by Motto Mortgage

Barry Habib is an American entrepreneur & frequent media resource for his mortgage & housing expertise. He's an Amazon #1 bestselling author for his book, “Money in the Streets.”  

Barry is widely credited with saving the mortgage industry in 2020 from margin calls due to fed actions. His presentation to the Fed created stability at a critical time. During his mortgage sales career, Barry personally originated over $2 billion. 

During this session, Barry will talk about success in today’s market:  

  • How to make more money now
  • Gaining market share 
  • Buy now versus waiting 
  • Turn realtor challenges into opportunities 
  • Solve clients’ reluctance to give up low rate and move up 
  • Overcome buyers’ hesitancy to pay over ask 
  • Overcome clients’ fear of housing bubble 
  • Direction of real estate values and interest rates

10:30 – 11:50am:
Nora Guerra, Affordable Lending Senior Manager, Freddie Mac
 

Solutions for Tomorrow: Tackling the Inventory Challenge and the Future of Housing

Nora overviews & offers practical solutions to one of the most pressing issues facing the housing industry today: lack of inventory. Dive into the world of accessory dwelling units (ADUs), the opportunities in manufactured housing & the potential in the renovation of existing housing stock.

In this thought-provoking session, Nora aims to equip you with a toolbox of resources for success in this evolving market. Explore effective strategies for community resilience, sustainable growth & the role of mortgage brokers in championing these changes. This session is crafted for those desiring to expand their businesses while contributing to the innovation of our housing landscape.


12pm – 1:20pm:
Lunch with Sponsors
 


1:30 – 2:20pm:
Chris Vinson, CEO, Windsor Mortgage

Are We There Yet?

Chris Vinson is the mastermind behind the Mortgage Division at Plains Commerce Bank/Windsor Mortgage. From humble beginnings in 2001 to coaching mortgage professionals across the country, Chris has an undeniable passion to help others succeed. With two decades of experience, Chris has developed a team that produces over 5.6 billion in originations a year, focusing on customer experience & state-of-the-art technology.

Having a vision, drive & passion for growing the mortgage industry, Chris, along with his mortgage team, has surpassed 25% regional market share and been voted the Sioux Falls Local Best Mortgage Company for 10 years running. 


2:30 – 3:20pm:
Chris Johnstone, Owner, Connection, Inc.

Harnessing AI: A New Era for the Mortgage Industry

Chris explores the transformative power of Artificial Intelligence (AI) in the mortgage industry during this actionable & educational session. Learn how AI is reshaping the world & how you can leverage these changes to grow your mortgage business. 

Consider this: In order to reach 1 million active monthly users, it took the internet 72 months, online banking 66 months, Facebook 10 months – and Chat GPT just 3 days. 

Get a captivating look at the history of AI, highlighting some of the most engaging milestones along its journey from beating chess grandmasters to running self-driving cars, creating music and art, advancing healthcare & even fully funding a mortgage! 

We'll then shift gears to practical applications, showcasing the top AI tools for your business & providing real-world examples of how to integrate AI into daily operations, including email, team management, marketing, social media, video & CRM automation. 

Lastly, we'll share our unique approach to using AI that is generating exceptionally high-quality inbound leads. We'll reveal how we combine database marketing & AI-powered communication to garner reviews from past clients on Google, boost map placement rankings & teach our loan officer clients how to convert every application they receive from Google into referrals from their network of referral partners. 

Don't miss this opportunity to learn how AI can revolutionize your mortgage business. 


3:30 – 4:20pm:
Lissa Brendel, Moderator & Director of Business Development, wemlo

From Processing to Prospecting: Recharge Your Marketing with the Right Support

You got into the mortgage industry for the thrill of closing deals and building client relationships, not clerical work. So, how do you unlock more time for the important stuff like marketing and sales? Finding reliable third-party support, especially for nitty-gritty stuff like loan processing.

Join wemlo’s panel session for firsthand insights from brokers and processors about how third-party processing support can be a game-changer.


4:30 – 5:30pm:
Happy Hour With Our Sponsors

9am – 5pm:
Certified Veterans Lending Specialist (CVLS) Class

Is your focus on VA loans? Would you like to separate yourself from the competition?  Don't miss this opportunity to become approved for NAMB's newest certification, the Certified Veterans Lending Specialist (CVLS).   

VA loans are an amazing benefit that veterans have earned, and it's our responsibility as loan originators to help them take advantage of it.  But to maximize that benefit, a veteran needs their loan officer to know all the nuances. 

Lender guidelines often cover the top level information and you can do a VA deal from them. However, those guidelines miss the "how" for many of the subtle details of VA loans, and often include limitations that can be worked around if you know how.  With this extra information, you'll be able to get deals done that nobody else can, help more veterans in the process, and stand out to referral partners. 

In case you're wondering, it doesn't matter if you're in a military town, in a non-military town, it's likely you'll be the only VA expert, which will make you stand out even more. 

The certification training will cover all the basics and will also dig into super advanced topics like: 

  • proving eligibility for everyone including reservists and surviving spouses 
  • tips for getting DU & LP approvals, and why manual underwriting isn't something to be feared 
  • the truth about VA appraisals and especially "Tidewater" 
  • ways to find double the number of VA approved condos 
  • new rules around refinances and being ready for when that market returns 
  • weird stuff like assumptions, EEM, Rehab, non-owner occupant co-borrowers, etc. 

In addition, we'll emphasize the detailed knowledge & stories that you can use to show your value to real estate agents and help grow your business with VA as your niche. 

Immediately following the class, a test will be given and, upon passing, you will be presented with your certification and all the marketing materials that you need to promote yourself!

*Subject to change.

#NAMBFocus2024

Join us at Margaritaville Orlando for dynamic speakers, lunches & happy hours, and parties with NAMBPAC & the NAMB House Band!

Margaritaville Resort Orlando

This island-inspired escape offers high-end accommodations, world-class dining & Sunset Walk, and the most relaxing facilities & amenities around. Minutes from Disney, Universal & other Central Florida fun!

Thank You, Event Sponsors